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Based on many years of working together as professional Meeting Designers, the authors provide an array of tools that enable meeting organisers to obtain the best outcomes from their meetings as measured by their business value.

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Into the Heart of Meetings is also the first book ever about Meeting Design. Through their company MindMeeting, over the past years the authors have given shape to this new profession.

They introduce the principles underlying Meeting Design, as well as the main practical issues that Meeting Designers face and need to solve. The authors use countless examples, connecting their writing to daily working practice. Thus Into the Heart of Meetings is an explorative study, a textbook and a practical guide in one.

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Meetings — conferences, conventions, seminars, workshops, etc. In this book, the authors argue that the potential of such meetings is severely under-utilised for a number of reasons. One of these is that the organisation of meetings is conceived mainly as a logistical operation. Into the Heart of Meetings shows that this approach misses the point with regard to the communicative value and power of meetings.

The power of meetings depends on the human dynamics they are capable of unleashing. To accomplish that effectively requires a new paradigm for the way in which meeting programmes are conceived and executed. Meeting Design provides that new paradigm and the authors discuss all the basic knowledge a Meeting Designer needs to possess.


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The book combines a theoretical framework with a great many examples and practical tools. As a result, it is not only useful for professionals in the Meetings Industry, but also for managers and consultants who use meetings as a means to achieve their goals. The relatively informal style and the numerous cases make Into the Heart of Meetings an easy read. In the absence of any formal educational curricula on Meeting Design, Into the Heart of Meetings yet provides ample material for university and professional training courses in such fields as communications, event management and organisation, conference and meeting management and organisation and facilitation.

Also trainers in adult education and organisational change agents will find many useful insights.

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The lecturers for the minor event management part of a degree in Communications at NHL in the Netherlands have already adopted the book as compulsory reading material for their students, while two more educational institutions have also expressed an interest in doing so even before the book has been published.

Meanwhile the manuscript has received recognition for its innovative content.

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This book is not yet featured on Listopia. Community Reviews. The facility will feature meeting and event space with capacity for people, and will offer private office suites for teams of Located in the heart of Penn Quarter, a top cultural and entertainment destination in the region, Convene will have a private entrance and space spanning the lower level through part of the third floor of the story, ,square-foot building.

One block from the White House, the 9-story, ,square-foot building is currently undergoing a major renovation of the lobby, common areas, fitness center and rooftop, which Convene guests and members will have access to. Convene was represented by Avison Young in these transactions.

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As the second largest meetings market in the United States, Convene is actively expanding into the Washington, D. Leveraging these investments, Convene is growing its footprint globally, expanding its service offerings, and launching a workplace technology platform.

About Convene Convene www. Through strategic partnerships with prominent commercial landlords, Convene operates a network of hospitality-driven locations in Class A office buildings across major U. Beacon Capital Partners is a tenant-focused private real estate investment firm with an over year legacy of successful real estate development, ownership and management.